Dogosh

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BAck to BaSIC - The Simple Marketing Promo Plan

Written by dogosh on 4/26/2008

For me, the promotion was the war, its significant that we must win! In a warfare will never have the assurance guarantee of the victory, but the Spirit, convince & efforts to win must be owned.
A. Basic Marketing: 4 P Knowledge
  • Product, including inside was: recognised Competitor’s Product
  • Place (could be interpreted as: the Market) Especially: recognized your Customer & Segmentation of the Product/Market
  • Price, Focus: how to make highest selling price with minimal cost of product!
  • Promotion, Focus: how to make sales/income!
B. Basic Promo: PDCA
1. The plan, determined:
  • the promotion Target qualitatively & kuantitatif
  • the Concept & the budget of the promotion, the Focus: Make your plan as simple as possible
2. Do, Check & Action

This part it was most DIFFICULT!!! Entered this stage the silhouette would the problem at once emerged & became the hindrance! Various reasons & the fear will emerge, like: Frightened of failing, the budget reason (in fact had never been made by some of Marketing Promo Plan), How the reason to do, and the reason of “Justification ” : the slow market!!!
as I wrote in the beginning part, the promotion was warfare, meaning that: had the target / the aim that wanted to be achieved! Precisely for reasons of the slow market this matter was significant step that we must carry out in the promotion
C. Basic of The Simple Marketing Promo Plan: Spirit to win!!!
Various forms of the promotion can be made in such a way, with various theories, the concept, the technique, et cetera, but that was most important only one: Spirit to Win! although The simple promotion can be very successful, if spirit to win could develop our capacity to be folded 10 fold times!
Still about BASIC MARKETING: 4 P Knowledge, there was the addition again that is PRAY, make we are more calmer & the self-confidence. If being correlated with the religious side, its really fit, humankind tried, the decisive Lord.

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